How do you Monitor your Website?
December 14, 2009 
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You take the time to build and market your website, and put all the necessary work into it to make it great, but do you monitor it? Most people that we talk to say that they look at it regularly to make sure that it is working, but what about when you are asleep and out of the office. There are so many opportunities out there for your website to go down without you knowing it. The way of getting around this issue is so easy, but many webmasters and businesses do not use it. The service is called Website and Server Monitoring.
This type of service is offered by many companies now, and is a key part of succeeding online with your website. No matter if you are in retail or the service industry, if your website is down, it affects you and your business. Website monitoring companies check on your website 24/7 to make sure that it is up and running. You can elect for them to check certain actions to make sure that they are working like form submissions and link checks to make sure they are proper. It is a valuable service that many companies look over because it is an added expense. Companies such as Alertbot, Keynote, and SiteupTime are easy companies to start working with and can assist you in monitoring your website. These companies will also monitor your server for an additional cost, which makes sure your scripts are working properly and your server is not getting over-run.
The services that these companies provide do cost money, but it depends on how large your website it. If you have a small ecommerce website, some services are under $20 per month. If you have an enterprise website, it can cost up to $1000 per month. SiteUpTime offers free website monitoring, but it only checks every 30 minutes and checks a small fraction of items on your website to see if they are working. While this is not ideal, it is better than not monitoring your website at all. This will give you a real look into seeing if your website has functional and performance problems. If you or your company are not utilizing website monitoring services, you may want to look into it as it is very important, but often overlooked.
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