Allow Your Customers to Recycle with CExchange
29. Dec, 2009 
5 Comments
Recycling programs created for customers is becoming a large part of many business programs. Large retailers like Best Buy and others have created their own recycling programs for old electronics like MP3 players and printer ink. While this is a great thing because not only is it a great marketing program for your brand image, but also it is good for the environment. Not recycling old and used electronics was always a problem that no one really had an answer to. Most consumers do not have the initiative to recycle their old electronics before they purchase new and updated electronics. At least that how it was until now. While most companies do not have the money or resources to start a recycling program for their customers, rest assured, there is still a way to do it. A company called CExchange has created a simple and effective way for electronics retailers to provide a recycling program for their customers.
CExchange provides a simple to use web interface for customers to see if and how much their old electronics are worth. The best part is that CExchange will pay for the return of the old electronics. The retailer gets to choose if they want to provide their customers with just money back or gift cards to use at the retailers website. Both can be a good option, but providing gift cards can be a better way to make sure that the retailer gets the sale in the end. Not only can the retailer choose the payment method, but they also get a small kickback for every product that can be recycled. CExchange provides each retailer with their own branded subdomain on cexchange.com that has their logo, so when the customer comes from the retailers website, it still has a brand to relate to. All you have to do is provide a link from your website to your cexchange subdomain and let your recycling program start.
Mind you that not every electronic item can be recycled. CExchange has looked into most of the major electronics products like ipods or video games and gives the consumer an amount that it is worth depending on the condition of the item. This makes it easy for any consumer to recycle their old electronics and the incentive to do so. CExchange gives all retailers the way to start an easy recycling program that can pay off in more ways than one. If you are an electronics retailer, check out CExchange and submit a partnership inquiry in order to start your own recycling program
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